
Blue Monday doesn’t actually exist: the saddest day of the year was born as a marketing strategy
Today, Monday January 19, 2026, is Blue Mondaythe third Monday in January which for about twenty years has been passed off as the “sadest day of the year”. But is it really like that? Spoilers: no. The theory according to which on the third Monday of January there would be a peak of melancholy caused by the return to routine ...







