
Why do movies in Italy almost always come out on Thursdays? It’s a question of box office receipts
Perhaps not everyone has noticed, but in Italy all (or almost all) of the new films at the cinema they come out on thursday. But why? The explanation has its roots in the 70’s: at the time in fact the greats American blockbusters they usually went out on Friday. Obviously this posed a significant problem for Italian cinema which, certainly ...








